If you’ve been racking your brain trying to organize the perfect bachelorette party or wedding event, there’s one thing you should know: beer is the new wine! With over six thousand craft breweries throughout the United States – and 325 of them in Michigan – there’s a beer for every occasion. From the spicy, mildly […]
Customer Experience – The Key to Growth!
Customer experience is the overall understanding and perception of a brand that comes from interactions between the business and its clients. How your client or customer views, your brand is valuable because that turns into how that client’s friends, family, coworkers, etc. form an opinion of your brand. The experience your customers have can be […]
Social Media Consultants and Event Planners: the Magic of the Amplify Team
When you’re looking for the area’s most experienced social media consultants and event planners, look no further than Amplify. Our team of experienced creatives will work with you to create sophisticated, thought-provoking campaigns that dazzle your customers and – more importantly – generate ongoing, positive buzz. Multidisciplinary and highly attuned to today’s social media landscape, […]
Branding in Today’s World
What do you think of when you think of the word ‘brand’? For most people, they think of Coca-Cola, NFL, Disney, Apple, Facebook, and Nike. And why is that? Why do the biggest names in the world come to mind when someone asks you to think of a “brand”? Well for obvious reasons, they are […]
Communicating and Conquering Events
Happy first week of October! We can’t believe we are already four days into October. Time flies when you have fun – and time is seriously flying for us here at Amplify! In our last blog post, “3 Events, 2 Gals, 1 Crazy Weekend”, I talked about a busy event weekend consisting of 2 private […]
3 Events, 2-Gals, 1 Weekend
What. A. Weekend! We have had one of the busier weekends lately with 3 events in two days. We kicked off the weekend of events with a private dinner for Prevention Works Inc. on Friday, September 21st at CJ’s Lubritorium right by the Kalamazoo Airport. The winner of MasterChef Season 4, Luca Manfe, prepared an […]
Design at Its Core
Most people think graphic design only consists of logos and websites, while design is so much more than that! It’s the labels of the brands we interact with on the shelves in our homes, it’s the products we buy, the magazines and pamphlets we pick up, the billboards we drive by. Design can be difficult […]