Tim Allen’s voice comes through your TV. A beautiful sunset appears over a lake. The Mackinac Bridge stands in all its glory. A skier flies down a hill of fresh powder. Tahquamenon Falls cascades into a rush of water. The Silver Lake Sand Dunes tower over two bodies of water. Lighthouses beam. Pure Michigan shines […]
Tag: Brand your business
5 Steps to Building a Brand!
1. Establish what your brand represents. Spend a full day with three or four of your top team members brainstorming what you want your brand to represent. Create a list of your business’s core strengths, and as a team, combine how you want to be understood with your core strengths to create a brand purpose, […]